There’s nothing worse than spending a considerable amount of time creating a website or blog, only to realize that hardly any web users are visiting your creation. While good content can get you far online, it’s rare that your good content will be enough to get you discovered. The best and fastest way to increase your site’s online visibility is to employ SEO techniques. Without SEO, it’s very difficult to attract large numbers of people to a site or make money off of a site. If you want to get the most ROI from your WordPress efforts, consider checking out these SEO training classes:
1. Search Engine College
Search Engine College’s SEO courses will prepare you to aggressively market your WordPress site in Google’s SERPs. The SEO Starter Course offered by this online education program is an excellent resource for beginners, particularly those who want to learn everything there is to know about important things like keyword research. If you really want to become an SEO guru, however, you should check out the SEO Advanced Course, which will help you figure out how to get the most ROI from your SEO efforts. Each of these courses will cost you $395, and you have options to pay a bit more for SEO certification as well.
2. SEO Book
If you’re truly dedicated to monetizing your WordPress site, SEO Book is a solid option. For $300 a month, you get access to 100 training modules, numerous training videos, and personalized advice from SEO gurus. Since SEO Books is one of the priciest and most comprehensive options out there, it’s ideal for business owners who want to start making profits from their sites and blogs. Everyday WordPress users may not need all the frills that SEO Book has to offer or may benefit from using it for just a few months.
3. Yoast’s WordPress SEO
Yoast’s WordPress SEO tutorials are a free option you should consider if you just want to learn the basics of search engine marketing and optimization. Since Yoast’s educational materials are WordPress-specific, you may prefer this option, especially because it focuses on how you can use WordPress tools to increase your rankings. Yoast is fairly comprehensive, considering it’s free, and it’s definitely a great starting point.
4. SEO Gold Tutorials
This is another free educational resource. It only covers the essentials of what you need to know about keywords and link building. It will take you less than an hour to read everything SEO Gold has to offer. So, if you don’t have much time to learn about SEO before you dive right in, this may be one of your best options. On the other hand, if you want to truly learn all the tricks of the trade, you’ll most likely need to explore more thorough and detailed resources, such as the ones listed above.
Ultimately, your success online as a WordPress user depends on the quality of your content and whether or not you’re using effective SEO strategies. So, keep perfecting your content, and use the classes, trainings, and tutorials listed above to learn how to attract more search engine traffic.