Although the premium WordPress theme market has only been around for a little over 6 months now, there have already been several trends that have shown up. Each time a new premium theme author steps forward, they innovate and push the other authors to keep up and continue to improve their existing themes. This is why many of the top authors are regularly updating their existing themes to keep up with the competition.
In the end, the consumers are the ones that win, because they are getting better themes and a larger variety of themes to choose from when they go to make a purchase. So, what is the next trend we can expect with premium WordPress themes?
One thing I would like to see, though it is actually very basic, is that each theme including a print stylesheet. This of course is a separate stylesheet that is used when someone goes to print a website page. For example, one of the sites I run publishes a lot of recipes (1-2 per day). I needed a good print stylesheet so our readers can print our pages and have them display the recipe correctly on the page.
I’ll admit I’ve seen a couple premium themes that offer this, but a majority still do not. I personally believe the more you can do to make your theme appeal to more people, the more success a premium theme author will find. I believe a paying customer should expect things like multiple stylesheets available, multiple page and post layouts, an options panel. The more flexible it is, the better.
Hopefully we’ll start to see more and more of the print stylesheet showing up in the coming months. In the meantime, what trends would you like to see with the next generation premium WordPress themes?