“Pinning” is a new sharing trend which has quickly become popular among online users. Apart from tweeting, sharing, digging or stumbling, pinning has gone more viral and statistics shows that Pinterest – the social platform for pinning images on an online board drives more referral traffic than Google Plus, LinkedIn, StumbleUpon and other social sharing sites except Facebook and Twitter.

If you have a website or a blog that uses WordPress as its content management system, here are a few Pinterest plugins for WordPress which you might want to use. Some of these plugins are paid but it is worth investing the money and create a lasting presence on a new and evolving platform.

Pinterest Marklet – Let Visitors Pin Images From Your Site

The Pinterest marklet plugin for WordPress lets you quickly add a “Pin it” button on your WordPress site, using which visitors can pin images, YouTube and Vimeo videos to their Pinterest account. The best part about this plugin is that you can make the Pinterest button sticky to any corner of your webpage, so the button will stick in one corner even if your readers scroll down the page. Moreover, the plugin allows you to add on-click support so you can turn any element of your page into a marklet.

The plugin supports placement through widgets, so you won’t have to touch any code or tweak your theme if its widget enabled. You can also create custom buttons and customize the “Pin it” button using different sizes and color schemes.

The plugin is priced at $4 but it is certainly better to have more control over your customization, rather than using a free plugin which provides less options and no support.

Pinterest Pin It Button – Free WordPress Plugin

If you are looking for a free and hassle free way to include Pinterest social sharing on your blog, try the Pinterest Pin it button for WordPress. Unlike other premium plugin, this one is absolutely free to use and you can even choose to show the “Pin count” or choose between a horizontal or vertical layout for the button.

This plugin is ideally suited for blogs which have mixed content of all types and you want to show the Pinterest button only on specific posts that contain an image. Additionally, there is a sleek option to let the user select an image on a pop-up window, so this will come handy if your page has an array of images and you want the user to select the image he wants to pin (rather than pre-selecting the image for the user without asking).

Pinterest Pinboard Widget For WordPress

Are you a very active “Pinner” and want to showcase all or specific pins on your website? Do you have different pinboards and you want a simple way to pull your pinboards and drop them on your website? If Yes, this is the plugin you can’t afford to miss.

The Pinterest pinboard widget for WordPress uses the original thumbnails from your pinboards and allows you to display them on your WordPress powered site. Once you have installed the plugin and everything is set, the plugin works in the background, pulls pins from your Pinterest pinboards and displays the same on your site’s Pinterest Pinboard widget. The thumbnails are cached every 15 minutes and nothing is copied or saved on your webserver. The plugin is free, absolutely no strings attached.

Note: If you want to show Pinterest Pins from an RSS feed or want to show the pins of a specific user, have a look at the Pinterest RSS widget for WordPress. This plugin lets you enter an RSS feed or the URL of a Pinterest user, fetches the pins and displays them as a widget on your WordPress site.

WP-Pinner Tracks Pinterest Pins From WordPress

This plugin is for geeks and anyone who wants to have all the pin statistics, right within the WordPress administration area.

Enter WP-Pinner, a free WordPress plugin (still in private beta) which allows you to track Pinterest Pins right within your WordPress dashboard. Using this plugin, you will be able to measure the click through rate of the “Pin it” button, number of re-pins a specific post or page has received and how many users or readers were “reached” because of a “click”, “pin”, “like” or “re-pin”. This is valuable data and any marketer knows how crucial metrics and stats can be.

Once you have installed WP-Pinner, your WordPress dashboard will display the name of the board, clicks, likes, re-pins and date of posts. The best part – you can schedule pins and auto-follow users who interact with your pinboards or share your stuff on the Pinterest site.

In fact, this is the only plugin which supports auto-pinning and provides valuable statistics right within your site’s backend. WP-Pinner will soon go public after their private beta period is over and they will also include more features e.g detailed statistics, tracking non WordPress posts, supporting multiple Pinterest accounts and more, once they release the next updated version of the plugin.

Watch this video demo to learn more about WP-Pinner.

This article was contributed by Lior Levin, a marketing consultant for a task management tool company.

  1. Nelson Fiorito says:

    My previous experience with pinterest:

    I’ve used pinterest to optimize my site’s ranking and it improved from page 7 to #2 within 2 weeks.

    I found that the seller named “pinterest”, which ranked first when you search “pinterest” at Fiverr, has produced the best results on my websites. The seller pins my site with 75 different people, not sure how he did this, but it has improve my SERP’s ranking. I’ve tried 5 other sellers who offer pinterest gigs on Fiverr but they can’t improve my site’s ranking. I don’t know why.

    Some known advantages of pinterest for seo:
    1. Google loves social media signal.
    2. Each pin is considered as 3 inbound links.
    3. Links and images from pinterest are dofollow!

  2. Kenneth says:

    Very interesting article.. A good read!

  3. Hillary Bost says:

    Awesome thanks, I was wondering how I was going to incorporate and track this.

  4. kathy says:

    I think i read that pinterest does not have an API yet…. is there any way to track how many times a post was pinned?

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