This guest post was written by John of The WordPress Expert, where he writes about WordPress tips, services, themes, plugins, and more. If you have WordPress knowledge and are interested in writing a post for Hack WordPress, please contact us.
The links importer allows you to import links from an OPML file. In previous versions of WordPress, the links importer was located under the Blogroll section. However, with the admin menu redesign in WordPress 2.5, the links importer isn’t even on the menu anymore!
WordPress 2.5 still has a links importer, but you have to go through a few extra steps to get to it:
- Login to your WordPress admin
- Click “Write”
- Click “Link”
- Look under the “Related” section on the right
- Click “Import Links”
From there you can use the link importer like you would in WordPress 2.3.
Funny that the links importer still uses the term “Blogroll,” even though it’s been changed to “Links” in other parts of the administration.



Saturday, April 12th, 2008 at 6:23 am
Great post John!
I’m sure they will standardize the wording in the next release.
Saturday, April 12th, 2008 at 7:54 am
There are quite a few things that was fairly easy to do in earlier versions of WordPress that 2.5 has made a little confusing. If only the new version of WordPress was easier to use instead of being confusing.
Saturday, April 12th, 2008 at 11:54 am
@Kyle: LOL, hopefully.
@Michael: I know, I hope this isn’t the beginning of a trend towards “pre-Ribbon Microsoft Office-ism” (functionality scattered all over the place).
Wednesday, April 16th, 2008 at 8:48 pm
From my experience, it is impossible to import links in WordPress and preserve their categories. Does 2.5 change that?
Sunday, April 27th, 2008 at 11:13 am
Any clue where the addlink bookmarklet went? I need it!
Saturday, June 14th, 2008 at 10:28 am
hi
I try make opml file and then click import it
he told me import links are done but when I go to links manager there are not found
Thursday, May 21st, 2009 at 5:01 pm
For anyone who’s interested: in WP 2.7 this feature can be found under Tools > Import where it still has the title “Blogroll”… Sadly it is still hopelessly outdated and thows all links in the same (optional) link category so if you have many links in many categories you are still up for some teadious manual work
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